Associated with the Canadian sociologist Erving Goffman, impression management is the attempt to present oneself (one’s SELF) to other people in such a way that they will react in a controllable or predictable fashion.
Associated with the Canadian sociologist Erving Goffman, impression management is the attempt to present oneself (one’s SELF) to other people in such a way that they will react in a controllable or predictable fashion.
