03 Jan 2019

A term used in SOCIOLOGY to denote a person of status within a given group whose opinions are highly thought of and who can therefore influence the opinions of other members of the group. See TWO-STEP FLOW OF COMMUNICATION.

03 Jan 2019

The apparently innate activity of birds in building themselves a nest. Popularly supposed to apply to people as well but that is an example of ANTHROPOMORPHISM and a gross over-simplification of human life.

03 Jan 2019

According to PLACET, the understanding acquired by infants during the SENSORIMOTOR STAGE of development that objects continue to exist when they can no longer be perceived. This ability appears to be clearly evident by the age of 18-24 months.